The Children’s Place Collaborates with Snoop Dogg and Family for Holiday Campaign

The Children’s Place, a leading children’s apparel brand, is excited to announce its partnership with legendary icon and entrepreneur Snoop Dogg for their holiday campaign. This collaboration is part of The Children’s Place’s trilogy campaign, which aims to engage millennial customers through music, family, and fashion.

The second part of the trilogy features Snoop Dogg, his wife Shante Broadus, their children, and their grandchildren. In a first-of-its-kind campaign, the family is captured in The Children’s Place’s new Holiday collection, showcasing coordinating green plaid holiday outfits and the brand’s famous matching family pajamas. The campaign highlights the brand’s wide assortment and its ability to dress families across the nation for every holiday moment.

Maegan Markee, Brand President at The Children’s Place, expressed excitement about partnering with Snoop Dogg and his family, stating, “Snoop Dogg has dominated an era and has shaped pop culture and the social media landscape. His global and generational appeal deepens our bond with our multi-generational shoppers – both existing and new.”

Snoop Dogg also shared his enthusiasm for the campaign, saying, “Family is everything. Working with family is truly a blessing. Having Shante, my kids, and my grandbabies part of this holiday campaign is nothing short of incredible.”

The Children’s Place offers over 30 festive matching family collections, including their 2023 Holiday Dressy Assortment, Festive Graphic Tees, and Family Pajama Collection. The collection is available in sizes ranging from newborn to adult XXXL, ensuring there’s something for every member of the family, including pets.

Customers can purchase the new collection on The Children’s Place website, in their stores across North America, and on their Amazon storefront. The brand’s commitment to sustainable business practices and its focus on gender diversity in senior management and throughout its workforce further enhance its appeal to customers.

To learn more about The Children’s Place’s 2023 Holiday Campaign and shop their holiday collections, visit their website and follow @ChildrensPlace on Instagram and Facebook.

About The Children’s Place:
The Children’s Place is an omni-channel children’s specialty portfolio of brands with a digital-first model. With a global retail and wholesale network, the company offers fashionable, high-quality apparel, accessories, and footwear at value prices. Their brands include “The Children’s Place,” “Gymboree,” “Sugar & Jade,” and “PJ Place.”