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Build a Personalized Holiday Feast With More Options Than Ever Before

Blue Apron, the renowned meal kit pioneer in the U.S., is bringing back its popular Thanksgiving menu this year, offering customers a memorable and hassle-free celebration. From October 9 to November 20, customers can order from a variety of chef-curated options that provide ultimate flexibility, including traditional turkey dinners, plant-forward vegetarian meals, honey-glazed baked ham, and a range of festive sides.

Listening to customer feedback from previous holiday offerings, Blue Apron’s culinary team has made recipe enhancements and product tweaks to ensure a show-stopping menu that creates a truly personalized experience, according to John Adler, Blue Apron’s Senior Vice President of Physical Product.

This year, customers have even more options to build a holiday feast that suits their needs. They can choose from eleven à-la-carte sides available as Add-ons, allowing them to double-up on their favorites, bring to a Friendsgiving, or enjoy on their own. The Add-ons feature a mix of Blue Apron’s most beloved Thanksgiving-inspired side dishes, along with new recipes like a fresh pear and goat cheese salad and a decadent French onion soup.

To make meal preparation easier, Blue Apron provides easy-to-follow cooking instructions and tips on which dishes can be prepared in advance. The Classic Thanksgiving Box, serving up to 8, offers an elevated take on the traditional turkey dinner, including all the beloved recipes. For those seeking a plant-forward option, the Vegetarian Holiday Box serves up to 10 and features a fresh take on classic flavors with seasonally-inspired ingredients. Additionally, the Holiday Ham Box, an alternative to the classic turkey dinner, includes all the dishes from the vegetarian offering along with a boneless honey-glazed baked ham.

Blue Apron’s Thanksgiving offerings will be available to ship starting November 6. Customers can order as part of a subscription through Blue Apron’s website and mobile app, or without a subscription through the Market and Amazon.com.

For more information on Blue Apron’s Thanksgiving meal delivery, special offers, and more, visit blueapron.com/thanksgiving.

About Blue Apron:
Blue Apron, founded in 2012, offers fresh, chef-designed meals that empower home cooks to embrace their culinary curiosity and challenge their abilities in the kitchen. The company is committed to bringing incredible recipes to its customers, reducing food and packaging waste, and addressing its carbon impact. To learn more, visit blueapron.com.

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