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Elevance Health Introduces Simplified and Customizable Medicare Advantage Plans to Meet Consumer Preferences

Elevance Health, a trusted health partner, has announced the launch of simplified and flexible Medicare Advantage plans to cater to the preferences of nearly 38.5 million Medicare-eligible consumers across 22 states and Puerto Rico. The company’s affiliated health plans aim to provide a wide range of customizable supplemental benefits to enhance customer satisfaction.

Elena McFann, President of Medicare for Elevance Health, emphasized the importance of empowering consumers to choose the benefits that align with their needs and preferences. By offering choice, simplicity, affordability, and support for better health, Elevance Health aims to become a lifetime trusted health partner for more individuals and make a meaningful difference in their lives.

With over 2.9 million Medicare members, including nearly 2.1 million Medicare Advantage members, Elevance Health’s affiliated health plans have a significant presence in the market. In 2024, the plans will focus on a holistic approach to health, prioritizing choice, simplicity, affordability, and the benefits that consumers value the most.

One of the key enhancements to the plans is the introduction of Essential Extras, which are customizable supplemental benefits. These benefits, such as dental, vision, hearing, transportation to medical appointments, assistive devices, utilities, and groceries, can be tailored to meet the specific needs of each member. The flexibility of Essential Extras allows members to choose how they allocate their allowance, and a single pre-paid card enables easy payment for these benefits through various channels, including in-store, online, or via app or phone.

In addition to the personalized benefits, Elevance Health’s affiliated health plans will provide a personalized customer service model. Each member will have a dedicated point of contact who will champion their needs and assist with issue resolution. The plans will also include the Member Connect program, which offers clinical, proactive interventions to improve outcomes for older adults, who are particularly vulnerable to loneliness or social isolation.

Elevance Health’s commitment to serving those who qualify for both Medicare and Medicaid is evident through the offering of Dual Eligible Special Needs Plans (D-SNPs) in 21 states. These plans provide benefits such as $0 prescription drug copays and $0 copays for primary care physician visits. The plans also introduce the “Everyday Options Allowance,” which combines over-the-counter items, healthy groceries, and more. Chronic Condition Special Needs Plans (C-SNPs) will be available in 15 states, while Institutional Special Needs Plans (I-SNPs) will be offered in 8 states.

To reflect its continued evolution towards elevating whole health and advancing health beyond healthcare, Elevance Health’s affiliated health plans in Arizona, Washington, Texas, Iowa, Tennessee, and New Jersey will be rebranded as Wellpoint, formerly Amerigroup. Wellpoint will maintain the same commitment to improving the health of its members and serving as a trusted health partner throughout their lives.

Elevance Health’s affiliated health plans, including Wellpoint, HealthSun, Simply Healthcare, Freedom Health, Optimum HealthCare, and MMM, are Medicare Advantage plans offered to eligible consumers. These plans are designed to meet the diverse needs of individuals and families, providing comprehensive care and support.

For more information about Elevance Health and its affiliated health plans, please visit www.elevancehealth.com or follow @ElevanceHealth on Twitter and Elevance Health on LinkedIn.

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